With news that Canada has banned cruise ships until the end of October due to COVID-19, Saint John stands to lose a significant chunk of its tourism revenue in 2020.
The CEO of Port Saint John says the announcement could mean a $100 million hit for the region’s economy.
Jim Quinn believes the hit from losing cruise ships this year will be tougher on the city’s tourist-dependent vendors and businesses.
“My first thoughts are for all the small businesses, from the street vendors to the big tour operators. It’s going to be a challenge for them,” Quinn said.
He says while it’s disappointing not to have cruise ships to look forward to in 2020, it’s more important that our government makes prudent decisions in protecting citizens from the virus.
“We have to think about doing the right things today for business tomorrow,” Quinn said.
While the estimated $100 million in regional revenue losses present a stark reality for local businesses, Port Saint John says 2020 has been a productive year so far.
“Other businesses are remaining busy, and in fact have grown this year to date,” Quinn said. “We took action early to restate our projected budget for 2020.”
During the pandemic, the Port’s west side modernization project has continued. Concrete has been poured to begin the foundation of the new berth on that side of the harbour.
“People are actually going to start seeing these improvements starting next week,” Quinn said.
While the COVID-19 pandemic has brought a sense that the news will be permanent doom and gloom, Quinn says New Brunswickers have plenty to be optimistic about when it comes to vacationing during an era of travel restrictions.
“We have a wonderful province, and you never visit your own backyard,” Quinn said. “You become accustomed to it, and you seldom appreciate where you live.”
He encourages residents to do what they can to mitigate some of the losses imposed by the loss of tourism revenue.
“If you want to really contribute to the province and our businesses, this is the time to do it. “Staycation” has a different meaning now, and I really plead with people to spend time in our own backyard.”